#OC12-Casting Orange Vision to Parents

I also attended a workshop by this title led by Terry Scalzitti.  Here are my notes:

Know Your Audience
  • 80% of parents say that the church as done little or nothing to help them become better at parenting
  • Churches today have lots of good studies, messages, and programs that make them feel good about connecting with parents, but nothing really changes at home.  What happens at home is more important than what happens at church
  • Four Levels of Partnership with Parents
    • Aware-Parents who are outside the church but are open to it and are interested in becoming better parents
    • Involved-Parents who have a basic entry-level relationship with the church. They are taking steps to influence their kids spiritually.
    • Engaged-Parents who are committed to partnering with the church and take responsibility for spiritual leadership in their home.
    • Invested-Engaged parents who understand the strategy and partner with you to influence parent groups in the community.
      • The classic mistake most churches make is to try to get all aware and involved parents to become invested
      • 80/20 Rule-If at the most you have 20% of parents invested at any give time, most of your energy should be spent getting the 80% to take their next step.
      • The focus of your effort should be to get you aware and involved to become engaged.
      • Always believe that every parent will do something.
      • Create steps that engage the three levers of a family. Think Steps not programs.
        • Lever 1-Child's Relationship with a parent
        • Lever 2-Child's Relationship with God
        • Lever 3-Child's Relationship with those outside the home
  •  Start with the Big Picture
    • Red-Heart of the Family; Yellow-Light of the Church
    • 40 Hours vs. 3,000 hours
    • Do your current ministry programs lead your parents somewhere?
  • Create repeated influences-Intentional cues that remind parents of the strategy
    • Such as Bible studies for various life stages, Student kick-offs, Family Celebrations or Child Dedication, Family Nights
  •  Create a Loop of Engagement
    • A loop of engagement is created when you decide that families need the church to be an energy source for their homes.
    • A loop of engagement is created when you leverage repeated influence and create relevant initiatives (steps).
    • A loop of engagement exists when you give families a regular source of energy with repeated influence, then send them along their path with family initiatives (i.e. practical things they can do at home with their kids).

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